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Herbal House’s creative legacy continues with new tenants PhotoBox and IDEO

With an artistic and media focused past to be proud of, Herbal House provides an industrial backdrop for contemporary creatives to thrive. The latest companies to confirm a move to this iconic location will bring both a global presence and a dynamic outlook to Clerkenwell’s thriving design scene.

PhotoBox Group, Europe’s leading digital consumer service for personalised products and gifts was the first to recognise the potential of Herbal House as an inspiring business location. With over 37,000 sq ft of space taken, the company whose brands include PhotoBox, Moonpig, Hofmann and posterXXL, has agreed a 10-year lease for the four mezzanine lower levels.

An image showing the facade of Herbal House in Clerkenwell.

The facade of Herbal House. Image copyright Peter Landers.

In close succession, IDEO – a global design agency responsible for the first manufacturable Apple mouse and the reinvention of human-centred design – has agreed terms on 8,558 sq ft located on the sixth and seventh floors for its new London home. With offices in nine locations globally including New York, Chicago, Tokyo, Munich and Shanghai, IDEO’s move showcases Herbal House as an ideal spot for global companies looking for a London HQ with heritage and modernity.

Reflecting on the new tenants, Allied London’s Chief Executive Michael Ingall said: “I’m pleased that our vision for Herbal House as a re-adapted building for modern industry is now being realised with the arrival of high profile tech-enabled companies. Herbal House’s natural industrial British yet now iconic modern design has led to it being shortlisted for a Royal Institute of British Architects (RIBA) London award 2018.”

Developed in partnership between Allied London and Aerium, the European real estate fund manager, Herbal House is a living piece of British media history with a colourful past at the forefront of the creative industries. Originally constructed in 1928 for the Daily Mirror as their print press headquarters, the building has played many roles in its lifetime: an artist’s studio, a backdrop for influential music videos, and home to The London School of Printing and Graphic Arts.

Image showing the communal reception area at Herbal House

The communal reception at Herbal House. Image copyright Peter Landers.

Herbal House provides 115,000 sq ft of modern industrial space over 10 storeys, situated in Clerkenwell, London’s hub for digital, design and creative businesses. Demand for workspace is high and projected to further increase, partly due to the arrival of Crossrail in 2018 at nearby Farringdon station. 

To discuss available workspace, please email Katie.Sommer@eu.jll.com or call 020 7399 5125.

For the latest updates about Herbal House, visit the website: http://www.herbalhouse.co.uk/

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